Do you integrate app after app into your system?
Watch this educational video to learn expert advice on how to get the most out of application integrations and how to prepare for the future of dataware.
Learn About Data Management From The Experts
Duration: 30 minutes
Description:
Data Management is the feature topic in this episode of Ask the Experts. Hear from Dan Demers and Abrar Ali on the current and future state of data management, the progression from app-centric to data-centric systems and what that means for your organization.
Topics discussed:
- Complex Integrations in Marketing and Sales Technology
- Why We Need Dataware
- Common Use Cases
- The Way Forward
This session will appeal to those responsible for purchasing and integrating new software into their business system.
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Speakers
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Dan Demers
Co-Founder and CEO at Cinchy
Dan spent over a decade as an IT executive with leading global financial institutions where he was responsible for delivering mission-critical projects and technology investments. After realizing that half of all IT resources were wasted on integration, he created Cinchy, the platform for building data-centric solutions that make integration obsolete. Recently, Dan has joined the Technical Committee for the development of ‘Zero-Copy Integration’, a new Data Governance standard initiated by the CIO Strategy Council.
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Steven Kenway
Senior Manager, Technology at Couch & Associates
Abrar has a background in economics and computer science which has given him a unique perspective on solving complex issues in the marketing automation technology space. Having developed and consulted on marketing technology for over six years, Abrar has thrived on overcoming challenges with his data-driven approach and continues to excel in his field..
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